This is my "Why"
Life is a continuum....the choices we make now may not affect us in a week or even a year, but they accumulate and at some point they make an impact on our lives. If we are regularly making good balanced choices that allow us to thrive, we will continue to do that over the years. If not, at some point in the continuum the choices you are making now will negatively impact your life, manifesting in physical or mental instability. The body can only take on so much toxicity before it can't take any more and disease occurs.
I would like people to be more aware of what toxicity is and how it affects them and how to make long term sustainable changes that will reduce the levels of chronic illness that we are dealing with. Toxicity is not just physical, but emotional.